Live Session @ CultureLabᴺᴸ 2026: Why you don’t need a digital strategy

During our interactive session from 11:00 – 11:40 AM we’re going to tell a room full of arts and culture professionals that they don’t need a digital strategy…at an event partly about digital strategy. What can we say? We like to shake things up! In all seriousness: we will explain why treating digital as a separate strategy is genuinely the fastest way to lose sight of your goals at a cultural organisation. This session is a part of Track 1, which features leadership conversations about digital strategy, audience development and the decisions shaping the sector’s future.